Asset Development

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eBOOKS

Sponsor a unique collection of Floor Covering Installer articles designed as a downloadable digital eBook and leverage the most influential and respected flooring installation industry media brand while generating high-quality leads! We will handle all publishing details from design, production and hosting on Floor Covering Installer to marketing to Floor Covering Installer’s community of flooring installation professionals and gathering leads for your business development efforts.

Sponsorship Packages:

You Receive...	Single-Sponsor	Multi-Sponsor**
Full page ad	3	1
Logo on cover (Linked to your website)	✔	✔
Sponsor article* (1,000–1,200 words)	3–5	1
Logo on deployment eBlast	✔	✔
Leads from deployment eBlast	✔	✔

*Not required
** 3 sponsors minimum

VIDEO

BNP Video, our in-house video production and marketing team, can produce high-quality, professional videos that will get you seen and grow your business. Backed by the power of Floor Covering Installer, we will also create a customized marketing strategy to get your video message in front of thousands of qualified buyers.

BNP Video can shoot your video at your location of choice — office, facility, event, installation site, or even your booth at a tradeshow — we can accommodate all your needs. Need a studio to shoot your video? You can avail of our studios located in New York City, Detroit or Chicago.

OUR CAPABILITIES INCLUDE:

SHOOTING

Whether a simple one-camera shoot or multi-camera production, BNP Video can handle it. We have video cameras designed for long recordings and DSLR cameras for a more cinematic feel.

SOUND

Audio equipment for different styles of recording including wireless lavalier, handheld, and boom microphones are available for use.

PRE-PRODUCTION

BNP Video can provide script revisions, storyboarding and scriptwriting to ensure that your message is accurately delivered.

TELEPROMPTER

Don’t worry about memorizing your script. With advance notice, we can bring a teleprompter to the shoot. Also available on request are the services of a voiceover professional.

LIGHTING

BNP Video uses professional LED lighting for on-location and in-studio productions. LED lights provide a full range of color temperatures with the advantages of low energy consumption and mobility when used with a battery.

POST-PRODUCTION & EDITING

BNP Video can transform your existing content like raw footage, photos, and text into a video. We will use a variety of graphics, animations, music, voiceover, and professional editing techniques.

PODCAST

Record an interview, provide educational information, promote new products, and more! Podcasts offer you the opportunity to speak directly to Floor Covering Installer’s readers and provide educational and promotional information that establishes your brand’s leadership and boosts awareness. Create a podcast with us, or supply your own, and Floor Covering Installer will promote your podcast to our readers.

HERE’S HOW IT WORKS:

Choose your podcast option and let us do all the work!
Podcast emailed to Floor Covering Installer’s readers (Multi-deployment Packages Available)
Hosted for ONE YEAR on Floor Covering Installer’s website
Promoted in the Floor Covering Installer eNewsletter
Promoted through Floor Covering Installer’s social media pages

PODCAST OPTIONS:

OPTION 1: Supply your own podcast
OPTION 2: Record your podcast with our Editor, over the phone or in-person

CONTENT CREATION

White papers, articles, and case studies are great tools for generating credibility and establishing a connection with companies and their decision-makers.

Floor Covering Installer can ghostwrite un-bylined articles, white papers, case studies, and more to help drive your content marketing strategy. We’ll collaborate with you to create educational and entertaining content to solve customer problems, position you as a thought leader, and generate leads. You provide editorial direction and we’ll do the rest!

CONTENT OPTIONS:

WHITE PAPERS
ARTICLES
BLOG POSTS
SOCIAL MEDIA CONTENT
TECHNICAL PAPERS
CASE STUDIES
AND MORE!

WANT TO USE YOUR WHITE PAPER TO CAPTURE LEADS AND DRIVE TRAFFIC?
Floor Covering Installer can deploy your White Paper via email to flooring installation industry professionals with our White Paper eBlast. Since they know and trust the content of Floor Covering Installer, your email to them will enjoy a higher open rate and thereby a greater number of leads!
*Exclusive-Sponsorship and Multi-Sponsor Options Available.