All Purpose Adhesive Co. (APAC) has added three new sales executives, John Mitchell, Gerry Yates and Rick Etscorn. Mithcell will grow the APAC line of adhesives and Premier tapes in the New England and Connecticut markets. Jack McElderry will continue to service the New York City and northern New Jersey for both the APAC and Premier lines.

Yates has been hired as a sales agent for APAC's West Coast market. Leonard Dorin will continue to represent Premier Tape Products on the West Coast. Etscorn has been hired as a Premier line representative for the Florida market. All three new executives will report directly to Stephen Chase, APAC/Premier executive director of sales and marketing.

W.J. Grosvenor &Co., based in Billerica, Mass., has appointed Greg Fonzi as a senior sales representative. Fonzi, a 20 year veteran of the industry, comes to Grosvenor with previous experience at Belknap-White-Alcco, Leggett & Platt, and Carpet Products Inc. He can be e-mailed at