Orcon Products’ “great respect in the floor covering industry” has prompted concrete specialist Dayton Superior to name the Union City Calif. company its exclusive representative. The move comes on the heels of Dayton’s decision to enter the floor covering distribution channel with its line of underlayments and sub floor prep products.
national program manager for flooring products, Robert Fastow noted that his
company’s products will be a welcome addition to the flooring industry. He added that it is among the few domestic
manufacturers capable of providing a full line of affordable self-leveling
underlayments, patches and other subfloor prep products. “We’ve spent the last
couple of years focusing on our products and making sure they are a perfect fit
for both floor covering installers and distributors,” he said.
sales organization has a great deal of respect in the floor covering industry,”
continued Fastow. “Their relationships, knowledge and experience should enable
Dayton Superior to expand our distribution network within the floor covering
industry, and make our products more readily accessible to our target customer,
the floor covering installer.”
to Bob Rennie, sales manager, North America
for Orcon, "The addition of the Dayton Superior line of underlayments fits
in with our overall company strategy of adding and selling complementary
flooring products". He added that his company was “very impressed
with the quality of the Dayton Superior personnel, their products, and their
ability to service our customers. All of the Orcon regional sales managers have
experience either installing or selling powder products and we are excited
about our possibilities for success."
Dayton Superior cements deal: Names Orcon as exclusive rep
April 20, 2007