Laticrete has hired Dave Anzaldo for the position of contractor sales representative for the North Carolina Region, which includes North and South Carolina, Northern Georgia and Eastern Tennessee.

Anzaldo’s career in the tile and stone industry began nearly 30 years ago when he worked for his grandfather’s tile and stone contractor business in the 1980s. For the last 10 years, Anzaldo has gained extensive experience working as a tile and stone installer in the Raleigh, NC area, where he currently resides. In between serving as an apprentice for his grandfather and then full-time as a tile contractor, Anzaldo proudly served his country for five years as a soldier in the United States Army.

Reporting to Rob Smith, Laticrete regional sales manager for the North Carolina Region, Anzaldo will work directly with tile and stone contractors and end-users in the field to provide specification support and Laticrete product details in collaboration with Laticrete Technical Services. Anzaldo’s experience ensures that his customers will be provided with the ideal materials and methods for each project to ensure permanent, problem-free installations of tile and stone.