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Personna® offers blades and tools to help you work better including a loop pile cutter with an ergonomic design that offers better blade control & added comfort. For almost 70 years, Personna has been the leading Carpet Blade and Bladed Tools brand in the world. Personna's increasing investment in research, development and proprietary technologies are feeding a pipeline of new products, including new blades, knives and carpet installation products. When it Matters, choose Personna.