|Coverings 2015 will be held in Orlando, Fla. held April 14 to 17 at the Orange County Convention Center.|
Coverings will bring its array of products, conference programming and show floor features to Orlando, Fla. in 2015.
According to show officials, next year's show is anticipated to be the largest since 2009, with an overall increase in both square footage and number of exhibitors. In total, the 2015 show is projected to have 23,000 attendees and 1,000 exhibitors across 400,000 net square feet of exhibit space. Coverings will be held April 14 to 17 at the Orange County Convention Center.
“We’re really excited for what we anticipate will be one of the most impressive shows yet,” said Karin Fendrich, Coverings show director. “At Coverings 2014, we had the highest re-sign rate in the history of the show, with more exhibitors committing to space onsite for next year’s show than ever before. We feel this signifies a renewed confidence and revitalization of the tile and stone industry and that Coverings continues to provide valuable opportunities to its stakeholders.”
What’s more, Coverings 2015 has revealed a new logo and campaign that communicates the breadth and depth that the show offers each year to more than 20,000 attendees. The show’s website, marketing and advertising materials will showcase the new design concept.
Developed in partnership with Giona Maiarelli, creative director of Maiarelli Studio, the new creative features a series of overlapping, colorful square frames—a nod to the traditional shape of tile—that focus on people. Coverings’ new logo form features a slimmer font, intended to communicate the show’s sophistication and value for its audiences, particularly the architecture and design communities.
“Coverings represents an important community of colleagues, clients and friends, and the design spotlights this as a critical foundation of the show,” Maiarelli said.
To learn more about Coverings and see its new look, visit coverings.com.
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