Innovations4Flooring (I4F) is continuing to execute on its strategy to challenge the status quo and bring the industry together for change by informing global flooring producers about the current IP situation prior to upcoming industry expos.

Ahead of Domotex and the International Surface Event, I4F is contacting the CEOs or legal representatives of all top flooring companies to share full details on its non-infringement examinations. These describe how licensees can fully benefit from the company’s freedom to operate compared to traditional locking systems.

John Rietveldt, CEO of I4F, said, “The industry has been confined by traditional click providers for too long, and as a consequence, a lack of transparency has impacted retailers' bottom lines. Retailers are excited about our new one-piece click down system that avoids horizontal snap planks or having to angle/angle planks during installation. Less time to install means less cost, a better consumer proposition and improved probability."

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