Laticrete introduces PermaColor Select, a dispersible-pigment grout with what the company calls “the largest, most consistent color range on the market in a cementitious system.” The system comes in two parts: a Color Kit and PermaColor Select Base powder. When added to water, these Color Kit dispersible pigment packets dissolve like laundry or dishwasher packets. Then, when added to the neutrally colored PermaColor Select Base, a color-consistent grout is formed that requires no sealing, according to the company.

PermaColor Select Color Kits are available in all 40 of Laticrete’s existing grout color options as well as additional colors. The base powder is offered in 12.5 and 25 lb. options. According to the company, since distributors only need two pallet spaces for the PermaColor Select Base and one shelf for the PermaColor Select Color Kits, the product also saves warehouse space by eliminating the need to have individual bags of each color stocked. Additionally, if distributors run out of a particular color, Color Kits can be shipped directly to the customer through the Laticrete Rapid Fulfillment Center.

PermaColor Select is fast-setting and is suitable for joints 1/16” to 1/2” wide on floors or walls. Featuring Stonetech Sealer Technology, PermaColor Select also offers enhanced stain resistance, anti-microbial protection and “vibrant, consistent color that resists efflorescence,” the company said.

PermaColor Select is reinforced with Kevlar to resist cracks and shrinkage, and the grout is ready for foot traffic in three hours. Greenguard certified, PermaColor Select is also a low-VOC product, the company added.

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