Hardwood flooring is beautiful and distinctive, but with that unique aesthetic appeal comes the importance of maintenance. Retailers and contractors say any customer who purchases a hardwood floor needs to also know its limitations, as well as basic information like when it’s time to sweep it and when it’s time to have the floor refinished. If treated properly, the hardwood flooring will remain the centerpiece of the customer’s home, office, etc.—and not the subject of an angry callback.
According to Eric Nolin, sales representative for SVB Wood Floors, based in Grandview, Mo., one of the best ways to satisfy hardwood customers is to educate them on how to properly care for their floors. “The biggest thing is let them know they need to regularly vacuum, sweep or dust-mop their floor at least once a week. When they do want to use a cleaner, make sure it’s specifically made for that type of floor.”