Bostik's national press program featuring a video of actor/environmentalist Ed Begley Jr. was featured on the 20-plus story digital sign in the center of Times Square.

“Bostik high-performance adhesives are being successfully used worldwide for a diverse variety of applications dependent upon products people utilize daily," said Michael Jenkins, business director for Bostik’s consumer and construction business unit–Americas. “Globalizing the distinct image of our brand is a good ‘step one’ in getting everyday people to become even more familiar with the Bostik name and range of solutions our company provides. Times Square, being one of the most focal locations in the entire world, was an ideal venue for this recent message to appear."

Scott Banda, director of marketing for Bostik's consumer and construction business Unit–Americas, added, "The Green Movement in America keeps growing and growing. And Ed Begley, Jr. is just as well-known for his positive environmental initiatives as he is for being an incredibly talented and successful actor. We’re delighted with the strong response to this release, and are planning to do more with Ed moving forward.”

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