The Floor Covering Distributor Alliance (FCDA) has broadened the market for its Powerhold brand of products in Ohio, South Carolina and Wisconsin.

Firms that are part of the alliance have exclusive rights to sell Powerhold products in their respective markets.

This month, Baltimore-based Fishman Flooring Solutions, an FCDA member, opened a new branch in Myrtle Beach, S.C. That follows the firm’s recent expansion of its footprint into Cincinnati, Columbus and Dayton, Ohio. Another FCDA member, Hank’s Specialties, with headquarters in New Brighton, Min., also recently announced the opening of a branch in La Crosse, Wis.

“The members of the FCDA, such as Fishman and Hank’s Specialties, are leaders in their markets, which fuels their growth into new markets,” said Dan Lee, president of FCDA and CEO of Professional Flooring Supply, based in Fort Worth, Texas. “And, as they grow, so does the number of floor covering installers and flooring contractors who have access to the full line of Powerhold products.”

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