iQ Power Tools' "War on Dust" Takes to the Road
The iQ trailer, has been visiting facilities of dealers, contractors, and masons, and has been frequenting jobsites across the country since 2017, exhibiting its power tools with integrated dust collection systems to staff, tradesmen, and apprentices.
“Now, we’re taking one step further, declaring War on Dust!” said Paul Guth, president of iQ Power Tools. “The primary focus of this campaign is to raise awareness about the true dangers of silica, and in addition to doing so, offer training on ways to eliminate dust and slurry mist at the jobsite.”
The “War on Dust” 2019 tour kicks off in the Midwest on March 7, and is slated to make 40 strategic stops at top dealers across the U.S., eventually returning to iQ’s headquarters in California mid-Summer.
“Innovative solutions and education provide the foundation of who we are, and this program is no different,” said Guth. “War on Dust 2019 will not only help contractors become more aware of the serious dangers of silica; it will also showcase iQ’s efficient options to get their jobs done faster and safer. Each stop allows contractors from multiple industries to test our products firsthand, and ask any questions they may have about iQ Power Tools product line, directly to the company’s experienced team.”
Each War on Dust 2019 scheduled event will take 3-5 hours at each stop. Led by Vince Hollis, iQ’s national training manager, these informative and in-depth presentations on the health hazards of silica, OSHA Standards, and more will be followed by hands-on demonstrations of the entire iQ Power Tools’ line-up.
“Our dealers are vital to the success of this tour and more importantly, in helping us to bring about silica awareness,” said Hollis. “iQ is committed to supporting our dealers, our customers and the industry as showcase efficient options to eliminate the hazards of silica.”
Sarah Hurtado, marketing communications manager, added, “A percentage of iQ’s sales during each War on Dust 2019 Event will be donated to the American Lung Association. Partnering with the ALA is important to us, as they have the same goal in mind as us: saving lives.”
Guth concluded “We are excited to hit the road with this new endeavor, and look forward to the success and awareness it will bring, not to mention the number of lives we might be able to save.”
The full War on Dust 2019 Tour will be chronicled on iQ’s website. iQ will welcome inquiries for additional stops along the way as it builds momentum, teaming up with trainers from the National Tile Contractors Association and the International Certified Flooring Installers Association as well as SPEC MIX BRICKLAYER 500 Regional Events.
For more information, visit iqpowertools.com.