This year, Mohawk will add even more innovation and multifunctionality to its Performance Accessories line to create a universal selling destination. This new, comprehensive accessories program will support hard surface business and benefit both the specialty retailer and the installer.
“For detail-oriented buyers, Performance Accessories products are the hard surface flooring accessories that perfectly complement our leading brands because of precision fit, color match and warranty assurance,” said David Moore, senior director of accessories. “For retailers, Performance Accessories products are the perfect finish for any hard surface floor because they are easy to sell, easy to order and easy to install.”
Mohawk will build upon multifunctional technology seen across current accessories within the laminate category and extend it into the vinyl category. Additionally, the program will be bolstered in 2021 by new products, including a vinyl 4-in-1 transitional piece, a waterproof quarter round, a vinyl stair cap and underlayment perfect for any waterproof floor, including new WetProtect floors.
To communicate the multifunctional Performance Accessories story, Mohawk has also developed a comprehensive merchandising program for retailers to market these innovative products. In addition to cross merchandising these accessories on all Mohawk and Pergo branded hard surface displays, retail spaces can also utilize a stand-alone Performance Accessories display that will showcase the full product line and include a décor book of swatches to provide suggestions for coordinating flooring matches.
For more information on Performance Accessories, visit MohawkToday.com or speak to your local Mohawk sales representative.