This March, Bona US will host its fifth Bona Certified Craftsman Convention bringing together wood flooring professionals from across the United States, Canada, Latin America and Europe. The event, which will take place March 2-4, 2022, will be held at the Denver Marriott DTC in Denver, Colorado.

“After two years of navigating the challenges of the pandemic, we look forward to bringing our industry together to connect and learn about the latest tools and techniques for hardwood floor renovation and installation,” said Matt Casey, Bona Certified Craftsman program manager, Bona US. “This year will bring some new ideas, dynamic conversations and an opportunity for craftsman to network with other industry professionals. Our ultimate goal is to help these professionals and their businesses thrive all while making the hardwood floor renovation process easy for homeowners.”

The convention offers professional seminars and technical workshops as well as a hardwood flooring industry trade show. Attendees can also attend round table discussions on a range of topics from building brand identity to digital marketing to managing customer relationships.

Additionally, Lieutenant Colonel Waldo Waldman, The Wingman, will deliver a resilient and courageous keynote address during the Welcome Reception called “One Team, One Mission” which focuses on a culture of collaboration and trust, while sharing his experiences as a decorated combat F-16 fighter pilot, sales manager, and entrepreneur. Additionally, Michael Martin, CEO of the National Wood Flooring Association, will present a State of the Industry perspective and Kirk Roberts, senior vice president, strategic development for Bona AB will share key findings around Sustainable Floor Renovation and Reducing Environmental Impact.

“Sustainability is now at the forefront of our industry and staying on top of key trends and innovations will only help us all thrive,” Roberts said. “As a sustainable brand, Bona is making commitments and taking action to do better not just for our business but also for the partners we work with including the Bona Certified Craftsmen.”

The Bona Certified Craftsman Program represents a network of trusted hardwood flooring experts who are dedicated to providing excellent craftsmanship and customer service. These professionals are trained and certified by Bona to use the complete Bona System. As a benefit of this program, the Bona Certified Craftsman Convention strives to train craftsman to grow their businesses and expand their skill sets in hardwood floor finishing. 

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