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Contractor Spotlight April 2022 | Preferred Flooring—Crystal Sims

Crystal Sims, crew lead for family-owned Preferred Flooring, returned to The International Surface Event to compete in the Installer of the Year Competition Finals. Running support were 10 family members, the largest support system present at the competition. In addition to filling us in on the competition, she explains how she became an influencer for the Floor Covering Education Foundation and discusses her next steps in the world of flooring.

Beth Miller began her journalistic journey in 2005 while still working as a mechanic in her dad’s garage. She has written about everything from artists to WWII veterans and in 2010 stepped into the healthcare sector where she created digital content for 11 years. She, then, received her master’s degree in English from the University of Tennessee at Chattanooga. In 2017, she took the leap into the flooring industry. Here, she has discovered a place where she can apply both her technical and journalistic abilities.